Buying an apartment in a new construction project in Amsterdam is an exciting step - modern layouts, energy-efficient features and a fresh start. But new-build homes often feel impersonal, with white walls, standard finishes, and a lack of character. The challenge? Turning the blank canvas into a warm, inviting space that truly feels like home.
Here are my top 5 suggestions to transform a modern space into a warm home with personality:
1) CHOOSE A COLOUR PALETTE THAT SPEAKS TO YOU
Many new apartments in Amsterdam come with bright white walls, which can feel stark. No matter what colour you love - whether it is deep blue, soft green, or neutral hues - painting your walls will instantly create a more personal and warm atmosphere.
If you prefer a neutral colour scheme, choose shades with a subtle warmth, like whites with a hint of yellow, or beige and warm greige. My favourite paint codes for a neutral colour palette are:
Warm white: NCS S 1002-Y or Farrow & Ball 291 School House White
Soft Beige: NCS S 2005-Y30R or Farrow & Ball Skimming Stone

2) LAYER TEXTURS FOR A SOFTER FEEL
Texture is key to making a space feel warm and lived-in. In a new-build, where everything can feel too "perfect", layering different materials adds depth and character. Think of:
Linen curtains, to soften large windows and create a relaxed atmosphere
Wool, linen or boucle' textiles on sofas or armchairs, to add warmth
Natural wood furniture like oak or walnut to balance the modern finishes with a organic materials
Handwoven rugs to bring coziness to sleek floor and absorb noises

3) INCORPORATE MOOD LIGHTING
Lighting in a new-build apartment can be too harsh, with bright ceiling spots. To create a cozy ambience, focus on layered lighting:
Use warm while LED bulbs (2700 K) for a soft glow
Add floor, wall and table lamps with fabric shaded to diffuse the light beautifully
Consider adding dimmers for flexibility between bright and intimate settings

4) BRING NATURE INDOORS
Bringing in natural elements is one of the easiest ways to make a modern space feel homier. Amsterdam apartments often have large windows, making plants a perfect way to connect with the outdoors.
Dried flowers or branches, like eucalyptus or pampas grass, to add warmth without maintenance
Potted plants, to create a relaxed, organic feel
Wood and stone décor, like bowl, vases and sculpture, to ground the space in nature

5) ADD PERSONAL ,THOUGHTFUL DETAILS
A newly built apartment can feel impersonal, so adding meaningful details is essential. Display pieces that tell a story - handmade ceramics, vintage finds from Amsterdam's Noordermarket, or art that resonates to you.

Looking for expert interior design advice for your new home in Amsterdam? I help homeowners transform their spaces with a warm, Scandinavian-inspired approach, where comfort, functionality and beauty are in perfect balance. Get in touch for a free discovery call.
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